Your Own Media Room
BUZZHub's NewsWire provides a central Media Room for your journalists to access your campaign assets via a unique tracking data which provides valuable insights into who is engaging with your content. These insights help you turn opportunities into coverage for your clients.
BUZZHub's NewsWire provides a central point of contact for your journalists to access your campaign assets, including your media release, media packs, sound and visual content. Each journalist accessing your media assets receives unique tracking data, providing valuable insights into who is engaging with your content. Turn this data into opportunities for coverage by following up with the right contacts at the right time.
Easily view and track engagement with your media assets. After following up with journalists, move the engagement to reported coverage with just one click, ensuring you capture every opportunity for visibility.
- Simply publish to the NewsWire at the click of a button
- Provide content teasers to increase engagement
- Control publication of each individual campaign asset
Publish Embargos
Your NewsWire is only accessible by your media contacts, so it is a secure space. You can flag your content with an embargo, stamped with the relevant time zone to inform your media contacts to keep releases confidential until the designated time, protecting your clients' sensitive information.
Centralised News Room
Brand your NewsWire with your own own company logo. Each release will be published with the contact details for the campaign project manager.
As an Agency, all of your client releases will be visible to journalists, providing a useful resource for them to search and find other content they could cover. As an internal comms-team, the NewsWire becomes a central point for all of your media releases along providing a central newsroom with trackable assets enabling you to engage with journalists who access your content.
Analytics
Using BUZZHub's Analytic Dashboard you can leverage data from each campaign to understand what provides the most engagement and adapt future campaigns to increase impact and cut-through.
