Everything Your Spokespeople Need
Spokespeople are often the most important people in a PR campaign and the least connected to the process. They might be a CEO, a subject matter expert, or a third-party advocate, and they almost certainly are not logging into your project management tools to check their schedule. Buzzscribed's Talent Portal gives every spokesperson their own dedicated space where they can see what is coming, prepare for what is next, and stay aligned with your messaging.
Each spokesperson gets a portal showing their upcoming interviews, including dates, times, outlets, journalist names, and the key messages they should be delivering. Interview briefs are attached directly to each schedule entry, so preparation materials are always one click away. No more emailing briefs back and forth or hoping someone read the attachment you sent last week.
Calendar sync with Apple, Google, and Outlook means interview schedules appear alongside the spokesperson's existing commitments. When your team schedules a new interview, it shows up in the spokesperson's calendar automatically. When the details change, the calendar updates. There is no manual step between your team confirming an interview and the spokesperson knowing about it.
Spokespeople may be external to the organisation running the campaign. They might be a client's CEO, a brand ambassador, or an industry commentator. The Talent Portal gives them exactly what they need to be an informed, on-brand representative without requiring them to understand the broader campaign. They see their interviews, their briefs, and their key messages. Everything else stays with your team.
The Talent Portal draws its data from the same workflow your team uses. When a new interview is logged in Interview Workflow, the spokesperson sees it. When key messages are updated in Story Builder, the portal reflects the change. When the interview is done and coverage publishes, it is linked and visible. Your spokespeople stay informed because the portal is connected to your real workflow, not a separate system that someone has to remember to update.